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Free iPods
1,650 freshmen students at Duke University will receive a free 20GB iPod during orientation in August.
Duke University is gaining world wide publicity with their free give away stunt. The free publicity they have received more than makes up for giving away the $300+ Ipods. But more than that, they have instantly become a cool university which students might want to go to. They are bound to receive more applications because of the tactic.
Points to ponder:
How can you give away a hot "in demand" product and gain tons of publicity for free in return?
Email Post to a friendPosted on 7/21/2004 | Permalink | |
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