
Marketing eYe
a biztactics.com blog | by
Ankesh Kothari
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Buying Cash Flow Businesses & Marketing Them
A few years back, Robert Allen’s book “No Money Down” became a best seller. The book taught people:
How to buy a piece of property with no money down.
Basically, it taught people to use both:
- Bank financing
- Seller financing
To buy the property without putting up your own capital. And then to rent out the property or re-sell it at a higher price.
The ideas in that book made a lot of people rich. But here is something more powerful: use similar ideas – but to buy businesses. Not real estate.
1. Buying a business: Find businesses that are ready to be sold. Here is a good website that will help you find such businesses: Business For Sale
2. Make sure that the business is cash flow rich So that you can use the business’s cash flow itself to pay the bank loans and the seller financed loans.
3. Then market the hell out of the new business. Create a business plan to:
i. Make more people ii. Buy more stuff iii. More often Unlock Your Brand report can help you create the marketing plan for your new business.
Restaurant businesses usually are a good idea to buy. Because it has good cash flow potential. And you can increase its traffic almost immediately by savvy marketing. Find restaurants for sale.
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Posted on 9/16/2008 | Permalink |
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